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London based copywriter | Email:

When it comes to getting people to buy things, the emotions you can invoke in them are essential for prompting them to take action.

If you can utilize triggers properly in your copywriting or marketing techniques, some triggers can get people to buy things.

One of the best copywriters in…

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We all want to grow. We all want to be better people and improve ourselves in various areas of our lives. And yet, many of us don't do the necessary work which we need to do, to make the kind of growth we are looking for.

It can be hard…

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The social media space has completely changed the world of content as we know it.

With the inception of ‘social media influencers' and the overload of information out there; it has quickly become all about the numbers. …

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One of the quotes which has always resonated with me is the following –

“Sometimes you have to look back, in order to see ahead.”

This quote really resonates with me because it’s true. When trying to develop yourself as a person in any area of your life, you need…

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At such a time when we are crying out for fundamental changes to be made when it comes to the opportunities that corporations are offering to black professionals, it must be said that this under no circumstances is inferring that opportunities should simply be given to satisfy the masses. …

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There was a period when I wondered why some people went further than others. What was different about them from the rest? When I looked at the most successful people I wondered what was it about them that helped them succeed in the ways that they did. Did they simply…

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I always thought that if I waited patiently and worked hard, opportunities will come looking for me.

If I write and keep writing, then people will kick down my door wanting to work with me in various ways.

And why wouldn’t that happen? Putting in hard work should surely mean…

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As fathers, we don’t have a lot to go off. For the most part, many of us have grown up just to think that as long as we are around, then we are doing what we need to do as fathers.

We have seen so many instances of fathers not…

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We all say that we want a woman in our life who is going to be an asset to our lives.

A woman who is going to take away some of the stresses we feel in our lives.

That will be our peace.

That will be a complement to whatever…

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I can admit that one issue I've had for a long time was my want of instant gratification.

I wanted results right now instantly and I found that I wasn't prepared mentally at times to really dig in and put in the grind of consistent effort over a long period…

Tonte Bo Douglas

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